Trade
Straight terms, told plainly
Whether you are listing a range, taking a territory or supplying us — here is what we do, what we need, and what happens next. No forms that go nowhere.
For buyers
Retail chains, supermarkets & pharmacies
List our brands. We supply chains, hypermarkets, cooperatives, pharmacies and independent grocery from our own premises in four markets.
- What you get
- Fourteen owned brands across nine categories, at a price point built for volume shelves.
- How we supply
- Our own sales force and our own trading premises — not a third party acting on our behalf.
- What we need from you
- Store count, categories of interest, and the markets you operate in.
- What happens next
- A line card and category proposal, then terms.
For partners
Distributors & appointed agents
Take the portfolio into your territory. Beyond our four markets we work through exclusive appointed agents, and have done for decades.
- What you get
- Exclusive territory rights, brand assets, and a supplier that has traded for ninety years.
- Who we look for
- Established distribution in personal care or FMCG, with warehousing and a sales force.
- What we need from you
- Territory, existing portfolio, coverage and volumes.
- What happens next
- Territory availability check, then a commercial conversation.
For suppliers
Manufacturers & suppliers to the Group
Supply us. We source from all corners of the world and bring it together in one place — that sourcing is the engine of the whole business.
- What we buy
- Finished goods and contract manufacturing across personal care, home care and household categories.
- Who we work with
- Manufacturers able to meet Gulf regulatory and certification requirements.
- What we need from you
- Capability, categories, certifications and reference customers.
- What happens next
- Procurement review, then sampling.
Credentials
Verification, on request
Serious counterparties verify before they trade. These are the documents a buyer or partner will ask for.
Trade licence & commercial registration
On request
VAT / TRN registration
On request
Halal certification
On request
ISO & quality certifications
On request
Product registrations by market
On request
Bank & trade references
On request